George S. Day

Books by George S. Day

Total count: 43

• Buyer attitudes and brand choice behavior

  1967-01-01
• Buyer attitudes and brand choice behavior

  Free Press1970-01-01
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  Buyer attitudes and brand choice behavior

  Free Press1970-01-01
• The broadening scope of marketing research in the U.S.a research report

  The Service1975-01-01
• Identifying competitive product-market boundariesstrategic and analytical issues

  Marketing Science Institute1976-01-01
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  Strategic market analysistop-down and bottom-up approaches

  Marketing Science Institute1980-01-01
• Marketing Research (Wiley Series in Marketing)International Ed edition

  John Wiley & Sons Inc1981-04-01
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  Strategic market planningthe pursuit of competitive advantage

  West Pub. Co.1984-01-01
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  Course design guide to accompany "Strategic market planning" and "Analysis for strategic marketing decisions"

  West Publishing Co1985-01-01
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  Analysis for strategic market decisions

  West Pub. Co.1986-01-01
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  Marketing Public TransitA Strategic Approach (Praeger Series in Public and Nonprofit Sector Marketing)

  Praeger Publishers1987-11-17
• Valuing market strategies

  Marketing Science Institute1988-01-01
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  Market driven strategyprocesses for creating value

  The Free Press1990-01-01
• Marketing Research

  Wiley & Sons, Incorporated, John1990-01-01
• Learning about markets

  Marketing Science Institute1991-01-01
• Learning about marketscommentary

  Marketing Science Institute1991-01-01
• The capabilities of market-driven organizations

  Marketing Science Institute1993-01-01
• The capabilities of market-driven organizationscommentary

  Marketing Science Institute1993-01-01
• Investigacion de Mercados - 3 Edicion

  MC Graw Hill1996-03-01
• Market Driven OrganizationUnderstanding, Attracting, and Keeping Valuable Customers

  Free Press1999-01-01
and 23 more