Päivi Eriksson
Identifiers
- Open LibraryOL185052A
Top Subjects
- Interviewing (1)
- Social surveys (1)
- Fazer Makeiset (Firm) -- History. (1)
- Confectioners -- Finland -- History. (1)
- Confectionery -- Marketing -- Case studies (1)
- Confectionery -- Marketing (1)
- Finland (1)
Books by Päivi Eriksson
Total count: 6
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Kysely ja haastatteluohjeita empiirisen tutkimusaineiston hankinnasta aine- ja syventävien opintojen seminaarilaisilleTampereen yliopisto1986-01-01
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Managerial processes behind long-term product mix changesan historical study on Fazer Confectionery, 1950-1990Helsinki Schook of Economics and Business Administration1991-01-01
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Marketing and other management logics of actiona case study in a confectionery industry firm 1950-1990European Institute for Advanced Studies in Management1994-01-01
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Managing international brandsa process of competence buildingUniversity of Tampere, School of Business Administration1995-01-01
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The bitter and the sweetevolving constellations of product mix management in a confectionery companyUniversity of Tampere, School of Business Administration1995-01-01
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Qualitative methods in business researchSAGE2008-01-01