John E. G. Bateson

Identifiers

Open LibraryOL245087A

Top Subjects

Marketing research (2)
Service industries (2)
Marketing (1)
Business/Economics (1)
Service industries -- Marketing -- Management (1)
Shi chang ying xiao xue (1)
Fu wu ye (1)

Books by John E. G. Bateson

Total count: 9

The problems of research utilization in marketinga pilot study of the research supplier selection process in consumer goods companies : a thesis

1979-01-01
Why we need services marketing

Division of Research, Graduate School of Business Administration, Harvard University1979-01-01
The marketing research process in business organizations

Division of Research, Graduate School of Business Administration, Harvard University1981-01-01
The effects of perceived control and customer crowding on the service experience

Marketing Science Institute1990-01-01
The Effects of Perceived Control and Customer Crowding on the Service Experience (Working Paper, Report No 90-105)

Marketing Science Inst1990-06-01
Managing services marketingtext and readings2nd ed.

Dryden Press1992-01-01
Guan li fu wu ying xiaoFu wu xing qi ye ying xiao guan li shi yong zhi nanDi 1 ban.

Zhong xin chu ban she2004-01-01
Bundle : Services MarketingConcepts, Strategies, and Cases, Loose-Leaf Version, 5th + MindTap Marketing, 1 Term Printed Access Card

Cengage South-Western2016-01-01
Services MarketingConcepts, Strategies, and Cases

Cengage Learning2016-01-01