David J. Reibstein
Identifiers
- Open LibraryOL1236025A
Top Subjects
- Decision making (1)
- Consumer satisfaction (1)
- Marketing -- Decision making (1)
- Consumers' preferences -- Mathematical models (1)
- Consumers -- Research -- Mathematical models (1)
- Marketing (1)
Books by David J. Reibstein
Total count: 6
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Number of choices and perceived decision freedom as a determinant of satisfaction and consumer behaviorInstitute for Research in the Behavioral, Economic, and Management Sciences1974-01-01
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On analyzing interdependent decisions in marketingInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1976-01-01
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Conjoint analysis reliabilityempirical findingsGraduate School of Business, Stanford University1985-01-01
Marketing, concepts, strategies, and decisionsPrentice-Hall1985-01-01
Marketing Metrics50+ Metrics Every Executive Should MasterWharton School Publishing2006-04-18-
Wharton on Dynamic Competitive StrategyWiley & Sons, Incorporated, John2008-01-01