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Tammo H. A. Bijmolt
Identifiers
Open Library
OL8186165A
Top Subjects
Sales promotion (1)
Loyalty (1)
Marketing (1)
Books by Tammo H. A. Bijmolt
Total count: 2
Loyalty Programs
Generalizations on Their Adoption, Effectiveness and Design
Now Publishers Inc
2011-01-01
Modeling Markets
Analyzing Marketing Phenomena and Improving Marketing Decision Making
Springer London, Limited
2014-01-01
