Peter E. Rossi
Identifiers
- Open LibraryOL6126077A
Top Subjects
- Marketing research (1)
- Motivation research (marketing) (1)
Books by Peter E. Rossi
Total count: 7
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Is household-specific targeting worth it?Marketing Science Institute1994-01-01
Bayesian statistics and marketingWiley2005-01-01-
Choice Models in MarketingEconomic Assumptions, Challenges and TrendsNow Publishers2008-01-01
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BUNDLERossi, Evaluation 7e + Donaldson, What Counts As Credible Evidence in Applied Research and Evaluation Practice?SAGE Publications, Incorporated2010-01-01
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BUNDLE : Rossi : Evaluation 7e + Holdena Practical Guide to Program Evaluation PlanningSAGE Publications, Incorporated2010-01-01
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Handbook of the Economics of Marketing : Volume 1Marketing and EconomicsElsevier Science & Technology2019-01-01
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Handbook of the Economics of MarketingElsevier Science & Technology Books2019-01-01