Advertising Research Foundation Key Issues Workshop (1982 New York, N.Y.)
Identifiers
- Open LibraryOL1150229A
Top Subjects
- Advertising -- Effective frequency -- Congresses (2)
Books by Advertising Research Foundation Key Issues Workshop (1982 New York, N.Y.)
Total count: 2
-
Effective frequencythe state of the art, current media applications, next steps from ARF : transcript proceedingsARF1982-01-01
-
Transcript proceedingsadvertising research, optimizing its effectiveness within the firm : an Advertising Research Foundation Key Issues Workshop, New York Hilton, November 23, 1982.ARF1982-01-01