Books by William G. Zikmund
Total count: 55
Cases in marketing researchDryden Press1982-01-01
MarketingWiley1984-01-01
A corporate bestiary, or, How to spot the animals in your organization1st ed.Holt, Rinehart, and Winston1986-01-01
Marketing, First Canadian EditionWiley Publishers of Canada1988-03-01
Business research methodsWadsworth1994-01-01
Effective MarketingCreating and Keeping CustomersSouth-Western Educational Publishing1994-10-01
BusinessThe American Challenge for Global CompetitivenessRichard D Irwin1994-10-01
Instructor's manual to accompany effective marketingcreating and keeping customersWest1995-01-01
Basic marketingWest Pub. Co.1996-01-01
Student Notetaking Guide-Effec Tive MarkSouth-Western College Pub1997-12-01
MarketingStudent Powernotes6th editionInternational Thomson Publishing Services1998-08-01
Essentials of marketing researchDryden Press1999-01-01
Study Guide-Marketing5Rev editionWest Publishing Company1999-01-01
Test bank to accompany exploring marketing reseach7th ed.The Dryden Press2000-01-01
Student learning guide to accompany effective marketingSouth-Western2001-01-01
Effective Marketing with InfoTrac College Edition3 editionSouth-Western College Pub2001-02-08
Effective marketingcreating and keeping customers3rd edSouth-Western College Pub.2002-01-01
Customer Relationship ManagementIntegrating Marketing Strategy and Information TechnologyWiley2002-12-16
Exploring Marketing Research9 editionSouth-Western College Pub2006-08-15
Exploring Market ResearchAIPI2006-10-18
Essentials of marketing research4th ed.South-Western/CENGAGE Learning2010-01-01