Thomas O'Guinn, Chris Allen, Richard J. Semenik

Branding and Promotion Communication Strategy

1 edition

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Author

Publication

2008 - South-Western College Pub

Language

English

Word Count

0 words, Guess

Page Count

0 pages

Physical Format

Hardcover

Identifiers

ISBN-10032432104X
ISBN-139780324321043
Goodreads4539227
OCLC Control Number144553991
Open LibraryOL10484989M

Subjects

Topics

Sales & marketing Product Management Marketing - General Business & Economics Marketing Management Advertising & Promotion Business / Economics / Finance

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