Globalization and strategic alliances
the case of the airline industry
1st ed
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Author
Contributions
- Park, Jong-Hun - Contributor
- Zhang, Anming - Contributor
Publication
2000 - Pergamon, Amsterdam
Language
English
Word Count
57,250 words, Guess
Page Count
229 pages
Identifiers
- Open LibraryOL16983641M
- ISBN-100080435963
- OCLC Control Number44313443
- Library of Congress Control Number00044132
- Goodreads1940216
Classifications
- LCCHE9780 .O96 2000
Description
"This book presents the past history and current status of airline alliances, discusses reasons why alliances are being formed, analyzes the questions 'why are alliances likely to remain a key fixture of the airline industry in the foreseeable future?' and 'what implications do alliances have on carrier management and public policy makers?', and quantifies the key economic effects of airline alliances.". "The work is intended for graduate students, business strategy and government policy researchers, applied economists, consultants, and other researchers interested in transport industry and/or strategic alliances as a general topic. It could also serve as a reference resource for graduate and undergraduate courses on industrial organization, strategic management, air transport, transport in general, and international business, regulations and international organizations."--BOOK JACKET.
Subjects
Other Editions
- Globalization and strategic alliances
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