In$ide Intuit
how the makers of Quicken beat Microsoft and revolutionized an entire industry
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Contributions
- Schroeder, Kathy. - Contributor
Publication
2003 - Harvard Business School Press, Boston, Mass, Massachusetts
Language
English
Word Count
79,500 words, Guess
Page Count
318 pages
Identifiers
- Open LibraryOL23040778M
- ISBN-101591391369
- OCLC Control Number52121409
- OCLC Control Numberinideintuithowma00tayl
- Library of Congress Control Number2003009333
and 2 more
- LibraryThing252575
- Goodreads849477
Classifications
- DDC338.7/61332024
- LCCHD9696.63.U64 I588 2003
Alternate Titles
- Inside Intuit
Description
"Inside Intuit tells the story of a tenacious company that beat overwhelming odds by clinging to three core values: integrity, customer delight, and employee devotion. Taylor and Shroeder recount each dramatic stage of Intuit's development, from fledgling start-up to growing industry maverick to established, billion-dollar enterprise." "Dreamed up at Cook's kitchen table, fueled by explosive PC growth, and forced to battle mighty Microsoft through nearly two decades of intense competition, Intuit took its founders, employees, and shareholders on a journey that holds valuable lessons for would-be entrepreneurs. Inside Intuit will inspire anyone who strives not simply to build a business, but to create a lasting institution that changes lives."--Jacket.
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- In$ide Intuit: how the makers of Quicken beat Microsoft and revolutionized an entire industry
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