E-business 2.0
roadmap for success
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Author
Contributions
- Robinson, Marcia, 1964- - Contributor
- Kalakota, Ravi. - Contributor
Publication
2001 - Addison-Wesley, Boston, MA
Language
English
Word Count
130,000 words, Guess
Page Count
520 pages
Identifiers
- Open LibraryOL21095265M
- ISBN-100201721651
- OCLC Control Number45100483
- Library of Congress Control Number00048518
- LibraryThing494350
and 1 more
- Goodreads203547
Classifications
- LCCHF5548.32.K348 2000
- LCCHF 5548.32 K348 2000
- LCCHF5548.32 .K348 2001
and 1 more
- DDC658.8/4
Description
"Ravi Kalakota and Marcia Robinson present an innovative application framework that guides the migration from a traditional business model to an e-business model. Drawing on their extensive personal experience working with leading businesses, they provide a clear picture of the benefits and challenges that e-business companies face and identify the fundamental design principles for building a successful e-business blueprint." "This new edition incorporates the latest strategies and techniques gained from the experiences of the first generation of e-businesses. In addition to updated information on application framework design, the book now features more detail on strategy and e-business execution. e-Business 2.0 shows how e-commerce has evolved into e-business and identifies the 20 key e-business trends that are shaping today's economy. It then addresses core application frameworks - customer relationship management, selling chain management, enterprise resource planning, supply chain management, e-procurement, and business intelligence - and shows how each forms the foundation of an e-business strategy."--BOOK JACKET.
Subjects
Topics
Series Statement
- Addison-Wesley information technology series
Other Editions
- E-business 2.0: roadmap for success
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