Author

Contributions

  • Robinson, Marcia, 1964- - Contributor
  • Kalakota, Ravi. - Contributor

Publication

2001 - Addison-Wesley, Boston, MA

Language

English

Word Count

130,000 words, Guess

Page Count

520 pages

Identifiers

and 1 more
  • Goodreads203547

Classifications

  • LCCHF5548.32.K348 2000
  • LCCHF 5548.32 K348 2000
  • LCCHF5548.32 .K348 2001
and 1 more
  • DDC658.8/4

Description

"Ravi Kalakota and Marcia Robinson present an innovative application framework that guides the migration from a traditional business model to an e-business model. Drawing on their extensive personal experience working with leading businesses, they provide a clear picture of the benefits and challenges that e-business companies face and identify the fundamental design principles for building a successful e-business blueprint." "This new edition incorporates the latest strategies and techniques gained from the experiences of the first generation of e-businesses. In addition to updated information on application framework design, the book now features more detail on strategy and e-business execution. e-Business 2.0 shows how e-commerce has evolved into e-business and identifies the 20 key e-business trends that are shaping today's economy. It then addresses core application frameworks - customer relationship management, selling chain management, enterprise resource planning, supply chain management, e-procurement, and business intelligence - and shows how each forms the foundation of an e-business strategy."--BOOK JACKET.

Subjects

Series Statement

  • Addison-Wesley information technology series

Other Editions

  • E-business 2.0: roadmap for successAddison-Wesley2001-01-01

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