Technology Mediated Service Encounters
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Publication
2019 - Benjamins Publishing Company, John
Language
English
Word Count
61,750 words, Guess
Page Count
247 pages
Identifiers
- Open LibraryOL39262164M
- ISBN-139789027202123
- OCLC Control Number1053904175
- Library of Congress Control Number2018045387
Classifications
- LCCHF5718.T43 2019
Description
The chapters in this collection, authored by renowned scholars, address a gap in the literature by focusing on the consequences that outsourcing, among other globalized economic practices, and remediation by new technologies have had on the service encounters genre (SE). From both a multilingual and a multidisciplinary perspective, this collection explores the development of technological applications and professional best practices as well as call centre interaction, e-commerce, and e-word of mouth. More specifically, the papers in this volume report on technology developed to support SEs and how this technology influences service providers and their allowable linguistic contributions. Further, this collection provides valuable insights on the language and strategic behaviour deployed in less researched kinds of SEs, gives special attention to how technology impacts the interface between the transactional and interactional goals of SEs, and thus has real world applications.
Subjects
Other Editions
- Technology Mediated Service Encounters
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