Der Kunde - das unbekannte Wesen
psychologische und soziologische Einflüsse auf die Kaufentscheidung
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Author
Contributions
- Dürr, Karoline - Contributor
Publication
2007 - Uni-Ed., Berlin, Germany
Language
German
Word Count
45,500 words, Guess
Page Count
182 pages
Identifiers
- ISBN-10393715163X
- ISBN-139783937151632
- OCLC Control Number199288038
- Open LibraryOL50098277M
Classifications
- DDC658.8342
Subjects
Topics
ShoppingMarketingPurchasingSocial aspectsEinflussgrösseKaufentscheidungVerbraucherverhaltenEntscheidungsprozessPsychological aspects
Series Statement
- Markt- und werteorientierte Unternehmensführung
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