Marketing strategy
the challenge of the external environment
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Author
Publication
1998 - Sage in association with Open University Business School, London, England
Language
English
Word Count
81,250 words, Guess
Page Count
325 pages
Identifiers
- Open LibraryOL705150M
- ISBN-100761958754
- OCLC Control Number38747057
- OCLC Control Numbermarketingstrateg0000merc
- Library of Congress Control Number97062267
and 1 more
- Goodreads4464060
Classifications
- DDC658.8
- LCCHF5415 .M452 1998
Subjects
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