Publication

2011 - W. W. Norton & Company

Word Count

76,000 words, Guess

Page Count

304 pages

Identifiers

  • ISBN-139780393339758
  • ISBN-100393339750
  • Library of Congress Control Number2012392263
  • Better World Books9780393339758
  • Open LibraryOL26428782M

Classifications

  • LCCQP360 .C3667 2011
  • LCCQP360.C3667 2011

Description

Examines the influences computer-delivered information may have on human cognition using Marshall McLuhan as the hook, the history of communication as the trajectory, and brain science as the tool.

Excerpt

In 1964, just as the Beatles were launching their invasion of America’s airwaves, Marshall McLuhan published Understanding Media: The Extensions of Man and transformed himself from an obscure academic into a star.

Subjects

Other Editions

  • The ShallowsW. W. Norton & Company2011-01-01
Show 8 more editions

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