Marketing Without Advertising
Inspire Customers To Rave About Your Business & Create Lasting Success
5 edition
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Publication
2005-05-31 - NOLO
Language
English
Word Count
60,000 words, Guess
Page Count
240 pages
Physical Format
Paperback
Identifiers
- Internet Archivemarketingwithout00phil_557
- ISBN-101413301843
- ISBN-139781413301847
- LibraryThing286866
- Open LibraryOL8434248M
First Sentence
The argument made by the proponents of advertising is almost pathetically simple-minded: If you can measure the benefits of advertising on your business, advertising works; if you can't measure the beneficial effects, then your measurements aren't good enough.
Subjects
Other Editions
- Marketing Without Advertising
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