Author

Contributions

  • Manchester School of Management. - Contributor

Publication

1992 - Manchester School of Management, Manchester, England

Language

English

Word Count

9,250 words, Guess

Page Count

37 pages

Identifiers

  • ISBN-10187178204X
  • ISBN-139781871782042
  • Open LibraryOL17374287M

Classifications

  • DDC658.80947

Subjects

Series Statement

  • Marketing working paper series

Reader Reviews

No reviews yet for this book.

Be the first to share your thoughts!