Contributions

  • Boone, Louis E. - Contributor

Publication

1984 - Dryden Press, Chicago, Illinois

Language

English

Word Count

202,500 words, Guess

Page Count

810 pages

Identifiers

  • ISBN-100030640873
  • ISBN-139780030640872
  • LibraryThing5248091
  • Library of Congress Control Number83011544
  • OCLC Control Number9621617
and 1 more

Classifications

  • DDC658.8
  • LCCHF5415 .K849 1984

Subjects

Topics

Series Statement

  • The Dryden Press series in marketing

Other Editions

  • MarketingDryden Press1984

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