Author

Publication

1993 - McGraw-Hill, London, England

Language

English

Word Count

55,500 words, Guess

Page Count

222 pages

Identifiers

  • ISBN-100077076982
  • ISBN-139780077076986
  • Goodreads4557001
  • Library of Congress Control Number92026506
  • Better World BooksKS-577-786
and 1 more

Classifications

  • DDC658.8/12
  • LCCHF5415.13 .C5117 1993

Subjects

Series Statement

  • McGraw-Hill Marketing for professionals series
  • McGraw-Hill marketing for professionals.

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