Cool Capitalism
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Word Count
64,000 words, Guess
Page Count
256 pages
Physical Format
Paperback
Identifiers
- Internet Archivecoolcapitalism00mcgu
- Internet Archivecoolcapitalism0000mcgu_m6d9
- ISBN-100745326781
- ISBN-139780745326788
- Library of Congress Control Number2010285477
and 3 more
- OCLC Control Number298778518
- Better World Books9780745326788
- Open LibraryOL24085419M
Classifications
- LCCHB501 .M5535 2009
- LCCHB501
- LCCHB501 .M34 2009
Description
Thomas Frank coined the term 'the conquest of cool'. This book shows how this conquest is at the heart of the dynamics of contemporary capitalism. Jim McGuigan argues that 'cool capitalism' incorporates disaffection into capitalism itself, absorbing rebellion and thereby neutralising opposition to the present system of culture and society. McGuigan explores a huge variety of cultural examples, from the sleek images of mainstream advertising, to the fringes of artistic production, offering a vigourous critique of our understanding of subversion, resistance and counter-culturalism. Has capitalism really colonised our planet? McGuigan shows that there is still some space left for rebellion against the seductive power of the free market economy.--
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