Cases in consumer behavior
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Author
Contributions
- Engel, James F. 1934- - Contributor
- Kollat, David T. - Contributor
Publication
1969 - Dryden Press, Hinsdale, Ill, United States
Language
English
Word Count
112,500 words, Guess
Page Count
450 pages
Identifiers
- Open LibraryOL14882863M
- ISBN-100030850983
- Internet Archivecasesinconsumerb0000roge
Subjects
Series Statement
- Holt, Rinehart and Winston Marketing series
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