Platform Leadership
How Intel, Microsoft, and Cisco Drive Industry Innovation
1st edition
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Publication
2002-04-29 - Harvard Business School Press
Language
English
Word Count
84,000 words, Guess
Page Count
336 pages
Physical Format
Hardcover
Identifiers
- Open LibraryOL8754181M
- ISBN-139781578515141
- ISBN-101578515149
- OCLC Control Number48655737
- OCLC Control Numberplatformleadersh0000gawe
and 3 more
- Library of Congress Control Number2001059374
- LibraryThing28514
- Goodreads323472
Classifications
- LCCT173.5 .G39 2002
Description
"In Platform Leadership, high-tech strategy experts Annabelle Gawer and Michael A. Cusumano reveal how Intel, Microsoft, and Cisco, as well as companies including Palm and NTT DoCoMo, have orchestrated industry innovations to support their products - and, in the process, established dominant market positions. Based on these in-depth case studies and on incisive analysis, the authors present their Four Levers Framework for designing and implementing a successful platform strategy - or for improving an existing strategy." "For executives, strategists, and entrepreneurs in many high-tech arenas, this book shows how firms can orchestrate innovation to ensure their own competitive futures - and drive the evolution of their industry."--BOOK JACKET.
First Sentence
In many industries, conventional wisdom has said, a position of leadership bestows authority, strength, even invulnerability.
Subjects
Topics
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