Publication

1996-11-01 - Chronicle Books

Language

English

Word Count

33,000 words, Guess

Page Count

132 pages

Physical Format

Paperback

Identifiers

  • Open LibraryOL8001308M
  • ISBN-139780811807517
  • ISBN-100811807517
  • OCLC Control Number34514121
  • Library of Congress Control Number96015417
and 2 more
  • Goodreads42271
  • LibraryThing214232

Classifications

  • LCCNC998.6.F7 H45 1997

Description

This strikingly designed volume presents French Modern commercial graphic design in all its glory. Every aspect of French life in the lively and turbulent decades of the '20s and '30s is displayed in this rich compendium of highly stylized design concepts, including magazines, posters, brochures, and retail packages. From exhibition affiches proclaiming the dawn of a new cultural era and symbolic advertisements celebrating the marriage of man and machine to seductive perfume packages and exquisitely chic cocktail paraphernalia, this stunning survey offers a wealth of original artifacts - some never before seen in the United States - making it an essential reference for industrial designers, graphic artists, and anyone with an interest in the history of fine design and advertising.

Subjects

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