The global theme park industry
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Word Count
114,750 words, Guess
Page Count
459 pages
Identifiers
- Open LibraryOL18014798M
- ISBN-139781845932084
- ISBN-101845932080
- OCLC Control Number70921404
- Library of Congress Control Number2006025893
and 1 more
- Goodreads3139811
Classifications
- DDC791.06/8
- LCCGV1851.A35 C53 2007
Description
"This book provides an understanding of the nature and function of theme parks as spaces of entertainment, with comprehensive analyses of their operation, strategies, finance and marketing. Illustrated throughout by worldwide case studies, empirical data and practical examples, this book will be of interest to students in leisure and tourism management, and to practitioners in the industry, providing a practical guide to the planning and development of theme parks."--BOOK JACKET.
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