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saving your good idea from being shot down
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Author
Contributions
- Lorne A. Whitehead - Co-Author
Publication
2010 - Harvard Business Review Press, Boston, USA
Language
English
Word Count
51,500 words, Guess
Page Count
206 pages
Physical Format
Hardcover
Identifiers
- Internet Archivebuyinsavingyourg0000kott
- ISBN-139781422157299
- ISBN-101422157296
- LibraryThing10428435
- Library of Congress Control Number2010016497
and 3 more
- OCLC Control Number548569591
- Better World Books9781422157299
- Open LibraryOL24643911M
Classifications
- DDC650.'1 --dc22
- LCCHF5438 .5 .K686 2010
- LCCHF5438.5 .K686 2010
and 1 more
- LCCHF5438.5.K686 2010
Description
From inside front cover: [Kotter and Whitehead] reveal how to protect good ideas and win the support needed to deliver valuable results. ... Through the device of a fresh and amusing fictional narrative, the authors vividly show how avoiding or attempting to quash attackers doesn't work. According to their counterintuitive approach, it's far better to respectfully engage these adversaries and stand your ground with simple, convicing responses that save the day.
Subjects
Other Editions
- Buy in: saving your good idea from being shot down
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