Readings in marketing
2d ed.
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Author
Contributions
- Hansen, Harry L., 1911- joint ed. - Contributor
Publication
1956 - McGraw-Hill, New York, New York (State)
Language
English
Word Count
139,750 words, Guess
Page Count
559 pages
Identifiers
- Open LibraryOL6199430M
- OCLC Control Number544182
- Internet Archivereadingsinmarket0000mcna
- Library of Congress Control Number56008182
- AmazonB007Q9VM2I
and 1 more
- Better World BooksBWB20333919
Classifications
- DDC658.8
- LCCHF5415 .M266 1956
Subjects
Topics
Series Statement
- Harvard Business School case books
Other Editions
- Readings in marketing
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