Contributions

  • Stevens, Robert E., 1942- - Contributor
  • Wrenn, Bruce - Contributor

Publication

2005 - Best Business Books, an imprint of The Haworth Press, New York, New York (State)

Language

English

Word Count

93,250 words, Guess

Page Count

373 pages

Physical Format

Electronic resource

Identifiers

and 1 more

Classifications

  • DDC658.8
  • LCCHF5415.13 .L68 2005eb
  • LCCHF5415.13.L68 2005

Subjects

Links

Other Editions

  • Marketing management: text and casesElectronic resourceBest Business Books, an imprint of The Haworth Press2005-01-01
Show 2 more editions

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