Author

Publication

1999 - Clarendon Press, Oxford, England

Language

English

Word Count

38,500 words, Guess

Page Count

154 pages

Identifiers

and 3 more
  • Library of Congress Control Number98028808
  • LibraryThing443105
  • Goodreads2639279

Classifications

  • DDC302.23/45/0973
  • LCCPN1992.3.U5 S35 1998

Description

"Why is talk about television forbidden at a Montessori school? Why does a mother feel guilty about watching Star Trek in front of her 4-year-old child? Why would retired men turn to daytime soap operas for entertainment? Cliches about television mask the complexity of our relationship to media technologies. Through case studies, the author explains what audience research tells us about the uses of technologies in the domestic sphere and the classroom, the relationship between gender and genre, and the varied interpretation of media technologies and media forms."--Jacket.

Subjects

Topics

ResearchAttitudesSocial aspectsTelevision viewersSocial aspects of Television viewersTelevision viewers -- Research -- United StatesTelevision viewers -- United States -- Attitudes

Places

Series Statement

  • Oxford television studies

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