Applications of management science in marketing.
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Author
Contributions
- Urban, Glen L., joint comp. - Contributor
Publication
1970 - Prentice-Hall, Englewood Cliffs, N.J, New Jersey
Language
English
Word Count
120,250 words, Guess
Page Count
481 pages
Identifiers
- ISBN-100130388513
- ISBN-139780130388513
- Goodreads4989604
- Library of Congress Control Number70100105
- Open LibraryOL5697241M
Classifications
- DDC658.8
- LCCHF5415 .M57
Series Statement
- Prentice-Hall international series in management
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