Effect of advertisement size on the relationship between product usage and advertising exposure
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Author
Contributions
- Geiger, Frank P. - Contributor
Publication
1971 - M.I.T.], [Cambridge, Massachusetts
Language
English
Word Count
4,250 words, Guess
Page Count
17 pages
Identifiers
- Internet Archiveeffectofadvertis00silk
- OCLC Control Number14407581
- Open LibraryOL23296749M
Subjects
Topics
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