Publication

2005-12-23 - Oxford University Press, USA

Language

English

Word Count

80,000 words, Guess

Page Count

320 pages

Identifiers

First Sentence

If there is one constant certainty in the fluid and everchanging world of business and commerce, it is that communication represents an essential and vital aspect of the marketing process.

Subjects

Other Editions

  • Marketing CommunicationOxford University Press, USA2005-12-23

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