Econometric measurement of generic advertising.
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Author
Contributions
- Kinnucan, Henry W. - Contributor
- International Dairy Federation. - Contributor
Publication
1992 - International Diary Federation, Brussels, Belgium, Belgium
Language
English
Word Count
19,250 words, Guess
Page Count
77 pages
Identifiers
- Library of Congress Control Number92216876
- Open LibraryOL1334424M
Classifications
- LCCHF6161.F616 F673 1992
Subjects
Topics
FoodAdvertisingDairy productsEconometric modelsAdvertising -- Food -- Econometric modelsAdvertising -- Dairy products -- Econometric models
Series Statement
- International Dairy Federation special issue ;
- no. 9202
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