International advertising
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Author
Contributions
- Laroche, Michel. - Contributor
Publication
1993 - American Marketing Association, Chicago, Ill, Illinois
Language
English
Word Count
27,000 words, Guess
Page Count
108 pages
Identifiers
- Open LibraryOL1738466M
- ISBN-10087757233X
- OCLC Control Number27108136
- Library of Congress Control Number92043698
- Goodreads4046017
and 1 more
- LibraryThing6017800
Classifications
- DDC016.6591
- LCCZ7164.C81 K57 1992
Subjects
Topics
Series Statement
- Bibliography series
Other Editions
- International advertising
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