Publication

2004-10-07 - Sage Publications, Inc

Language

English

Word Count

224,000 words, Guess

Page Count

896 pages

Physical Format

Hardcover

Identifiers

  • Internet Archivefundamentalsofma00scot
  • ISBN-100761988521
  • ISBN-139780761988526
  • Goodreads130470
  • LibraryThing6428620
and 1 more

First Sentence

Marketing is a restless, changing, and dynamic business activity.

Subjects

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