Làn sóng ngầm
thành công trong thế giới xáo trộn bởi công nghệ số
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Author
Contributions
- Bernoff, Josh - Contributor
- Phạm, Tâm - Contributor
Publication
2010 - Alphabooks, Hà Nội, Vietnam
Language
Vietnamese
Word Count
100,750 words, Guess
Page Count
403 pages
Identifiers
- Internet Archivelnsngngmthnhcngt0000lich
- OCLC Control Number752572504
- Open LibraryOL27127051M
Alternate Titles
- Thành công trong thế giới xáo trộn bởi công nghệ số
Description
In Groundswell, two top analysts from Forrester Research show you how to turn the force of customers connecting to your own advantage. With twenty-five vivid cases from around the world--from health care to retail to consumer goods to business services--Li and Bernoff show how leading companies are gaining insights, generating revenue, saving money, and energizing their own customers. Whether you're in marketing, research, support, sales, development, or even running the whole enterprise, there's targeted advice here for you, backed up with real-world ROI to prove it works.
Subjects
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