The small BIG
small changes that spark BIG influence
First edition.
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Author
Contributions
- Goldstein, Noah J. - Contributor
- Cialdini, Robert B. - Contributor
Publication
2014 - Grand Central Publishing, New York (State)
Language
English
Word Count
67,000 words, Guess
Page Count
268 pages
Identifiers
- Internet Archivesmallbigsmallcha0000mart
- ISBN-101455584258
- ISBN-139781455584253
- Library of Congress Control Number2014010131
- OCLC Control Number868040154
and 2 more
- Better World Books9781455584253
- Open LibraryOL27166658M
Classifications
- DDC658.4/09
- LCCBF637.C4 M373 2014
- LCCBF637.C4M373 2014
Alternate Titles
- Small B!G
Description
Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies.
Subjects
Other Editions
- The small BIG: small changes that spark BIG influence
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