Publication

1999-03-01 - Westview Press

Language

English

Word Count

51,000 words, Guess

Page Count

204 pages

Physical Format

Paperback

Identifiers

and 5 more

Classifications

  • LCCJK518 .W383 1999

Description

The Image-Is-Everything Presidency examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control and present the right image to the Amercan public. Reality thus becomes secondary and image is everything.

First Sentence

In 1961 historian Daniel Boorstin noted that the public's expectations about American society have become excessive, contradictory, and, ultimately, unrealistic.

Subjects

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