Author

Publication

1982 - Harper & Row, New York, United Kingdom

Language

English

Word Count

188,000 words, Guess

Page Count

752 pages

Identifiers

  • ISBN-100060443596
  • ISBN-139780060443597
  • Goodreads3614160
  • Open LibraryOL22705642M

Classifications

  • DDC658.8
  • LCCHF5415

Subjects

Topics

Other Editions

  • MarketingHarper & Row1982

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