Taking Brand Initiative
How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding
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Word Count
72,000 words, Guess
Page Count
288 pages
Physical Format
Hardcover
Identifiers
- Internet Archivetakingbrandiniti0000hatc
- ISBN-100787998303
- ISBN-139780787998301
- Goodreads2253049
- LibraryThing7490720
and 4 more
- Library of Congress Control Number2007049669
- OCLC Control Number183162477
- Better World Books9780787998301
- Open LibraryOL11097969M
Classifications
- LCCHD59.2 .H38 2008
- LCCHD69.B7
- DDC658.8/27
Subjects
Other Editions
- Taking Brand Initiative
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