Marketing of high-technology products and innovations
3rd ed.
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Author
Contributions
- Sengupta, Sanjit. - Contributor
- Slater, Stanley F. - Contributor
Publication
2010 - Prentice Hall, Upper Saddle River, N.J, New Jersey
Language
English
Word Count
144,000 words, Guess
Page Count
576 pages
Identifiers
- Internet Archivemarketingofhight0000mohr_l3o0
- ISBN-139780136049968
- ISBN-100136049966
- LibraryThing1675015
- Library of Congress Control Number2008053012
and 2 more
- Better World Books9780136049968
- Open LibraryOL22796602M
Classifications
- DDC620.0068/8
- LCCHC79.H53 M64 2010
- LCCHC79.H53
Subjects
Topics
MarketingHigh technology industriesHigh technology industries -- MarketingEconomic & industrial aspects of technologyTechnology industries - general & miscellaneousMarketing - products & services - general & miscellaneous
Other Editions
- Marketing of high-technology products and innovations
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