Author

Publication

2001-09-24 - Irwin/McGraw-Hill

Language

English

Word Count

176,000 words, Guess

Page Count

704 pages

Identifiers

  • ISBN-100072501073
  • ISBN-139780072501070
  • Open LibraryOL7304135M

Subjects

Other Editions

  • MP IMC: Using Advertising and Promotion to Build Brands with PowerWebIrwin/McGraw-Hill2001-09-24

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