Author

Publication

2004-09-01 - Kaplan Business

Language

English

Word Count

68,000 words, Guess

Page Count

272 pages

Physical Format

Hardcover

Identifiers

  • Internet Archivebrandscendenceth00clar
  • ISBN-100793183030
  • ISBN-139780793183036
  • Goodreads2928015
  • LibraryThing482092
and 1 more

First Sentence

Executive Summary. Brandscendence is about understanding and creating brands that endure.

Subjects

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