Effective E-Mail Marketing
The Complete Guide to Creating Successful Campaigns
1st edition
Our rough guess is there are 72,000 words in this book.
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Author
Publication
2002-05-01 - AMACOM/American Management Association
Language
English
Word Count
72,000 words, Guess
Page Count
288 pages
Physical Format
Paperback
Identifiers
- Open LibraryOL8043233M
- ISBN-139780814471470
- ISBN-100814471471
- OCLC Control Number49002009
- OCLC Control Numbereffectiveemailma00hers
and 3 more
- Library of Congress Control Number2002001933
- LibraryThing158990
- Goodreads1903227
Classifications
- LCCHF5415.1265 .L482 2002
First Sentence
Let's start with a quick question: "How many different media do you need to personalize, adapt to individual groups, test price, determine whether straight text generates more response than a produced message, test message lenght, be able to read results within one or two days, test incentives, differentiate messages to business from messages to consumers, and provide hundreds of demographic splits?"
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