Consumer panels
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Author
Contributions
- Ferber, Robert, 1922- joint author. - Contributor
Publication
1979 - American Marketing Association, Chicago, Illinois
Language
English
Word Count
30,750 words, Guess
Page Count
123 pages
Identifiers
- Internet Archiveconsumerpanels0000sudm
- ISBN-100877571317
- ISBN-139780877571315
- Library of Congress Control Number79022933
- OCLC Control Number5564841
and 1 more
- Open LibraryOL4418763M
Classifications
- DDC658.8/3
- LCCHF5415.3 .S8
First Sentence
Consumer panels are a unique tool that can enable a clever researcher to examine dynamic longitudinal changes in behaviors, attitudes, and perceptions.
Subjects
Topics
Other Editions
- Consumer panels
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