The Michael Porter Trilogy
Competitive Strategy, Competitive Advantage, the Competitive Advantage of Nations
Boxed edition
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Word Count
221,750 words, Guess
Page Count
887 pages
Physical Format
Hardcover
Identifiers
- Open LibraryOL11132625M
- ISBN-139780684005775
- ISBN-100684005778
- OCLC Control Number38281768
- OCLC Control Number38281769
and 4 more
- OCLC Control Numbercompetitivestrat00port_586
- Library of Congress Control Number98009580
- Goodreads384694
- LibraryThing2771915
Classifications
- LCCHD41 .P67 1998
Description
"Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Porter introduces his three generic strategies - lowest cost, differentiation, and focuswhich bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided." "The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing."--Jacket.
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