The new strategic brand management
creating and sustaining brand equity long term
4th ed., New ed
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Word Count
140,000 words, Guess
Page Count
560 pages
Identifiers
- Internet Archivenewstrategicbran00kapf_067
- ISBN-100749450851
- ISBN-139780749450854
- LibraryThing5020625
- Goodreads4065299
and 4 more
- Library of Congress Control Number2007037849
- Better World BooksKQ-890-277
- Better World Books9780749450854
- Open LibraryOL17257180M
Classifications
- LCCHD69.B7 K37 2008
- LCCHF5415.15.K37 2008
Subjects
Other Editions
- The new strategic brand management
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