New Product Development

Successful Innovation in the Marketplace

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Author

Publication

2003 - International Business Press

Language

English

Word Count

54,750 words, Guess

Page Count

219 pages

Physical Format

Hardcover

Identifiers

ISBN-100789015668
ISBN-139780789015662
LibraryThing8752589
Better World Books9780789015662
Open LibraryOL8152547M

Classifications

LCCHF5415.153.B76 2002

First Sentence

"Jones, that is a super idea."

Subjects

Topics

New products Business/Economics Strategic Planning Business / Economics / Finance Research & development management Development - Business Development

Other Editions

New Product Development: Successful Innovation in the MarketplaceHardcoverInternational Business Press2003-01-01

Similar Books

Managing new product and process development: text and cases

Kim B. Clark, Steven C. Wheelwright.

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