The economics of franchising
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Author
Contributions
- Lafontaine, Francine - Contributor
Publication
2005 - Cambridge University Press, New York, New York (State)
Language
English
Word Count
84,500 words, Guess
Page Count
338 pages
Physical Format
Electronic resource
Identifiers
- Internet Archiveeconomicsfranchi00blai
- Internet Archiveeconomicsfranchi00blai_922
- ISBN-100511161360
- ISBN-100511160658
- ISBN-139780511161360
and 5 more
- ISBN-139780511160653
- OCLC Control Number65282149
- Better World Books9780511161360
- Better World Books9780511160653
- Open LibraryOL27033876M
Classifications
- DDC381/.13
- LCCHF5429.23 .B53 2005eb
- LCCHF5429.23.B53 2005
and 1 more
- LCCHF5429.23 .B53 2005
Description
This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else.
Subjects
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