The glitter plan
how we started Juicy Couture for $200 and turned it into a global brand
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Author
Contributions
- Nash-Taylor, Gela, author - Contributor
- Moore, Booth, author - Contributor
Publication
2014 - Gotham, New York (State)
Language
English
Word Count
60,000 words, Guess
Page Count
240 pages
Identifiers
- Internet Archiveglitterplanhowwe0000skai
- ISBN-101592408095
- ISBN-139781592408092
- Library of Congress Control Number2013047623
- OCLC Control Number861069079
and 2 more
- Better World Books9781592408092
- Open LibraryOL27161600M
Classifications
- DDC381/.456870973
- LCCHD9940.U6 J857 2014
- LCCHD9940.U6J857 2014
Description
"Part memoir, part business manual, and 100% juicy--the inside story of Juicy Couture, one of the most iconic brands of our times. While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela's one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. The best friends' project became Juicy Couture. Pam and Gela eventually sold their company to Liz Claiborne for $50 million, but not before they created a whole new genre of casual clothing that came to define California cool."--
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Other Editions
- The glitter plan: how we started Juicy Couture for $200 and turned it into a global brand
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